jcpenney Campaign Adds Up for Kids
JCPenney and JCPenney Cares have been partners of BGCA for over 25 years, supporting after-school programs and military services. JCPenney and JCPenney Cares are committed to helping children succeed by keeping them safe, healthy and engaged beyond the classroom. Our partnership ensures youth receive high-quality, affordable after-school programing to help them reach their full potential.

Over the last several years, JCPenney has allowed customers to round up at the registers, raising millions for more than 500 Clubs around the country.

In 2014 and 2015, JCPenney invited more than 500 Club members to shop for themselves and their loved ones during the holidays as part of #givingtuesday. Club kids were surprised with appearances by celebrities at their local JCPenney store during the shopping spree. JCPenney also be made a $100,000 donation to Boys & Girls Clubs of America.

In 2010, JCPenney began partnering with BGCA to provide gift cards to each of our state, regional and National Youth of the Year winners to ensure Club members are dressed for success.
$1.54 Billion = Total revenues of all Clubs and the national organization.
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